a practice of
ARSNL
a practice of
ARSNL
Healthcare Marketing Agency
Healthcare marketing, patient acquisition campaigns, and content for physician groups, plastic surgery practices, and multi-locationnetworks across the U.S.
200+
Physicians represented
12+
Specialties served
Coast to Coast
Practice footprint
A business we understand
ARSNL is a Miami-based performance media agency working nationally with multi-location physician groups, surgical networks, and the private equity platforms building them. We entered healthcare through blood plasma acquisition, parlayed that into one of the largest plastic and reconstructive surgery roll-ups in the country, and have built a practice around the specific problem these businesses share: filling the schedule, measuring what filled it, and building enough brand that the next patient already knows the name.
Our deepest work is with multi-location physician groups, surgical networks, and PE-backed platforms — businesses where acquisition is the job, a booked procedure is a discrete revenue event, and the marketing program is accountable to what the billing system shows. The same operating discipline holds for hospital systems, ASCs, and any healthcare operator running a serious patient-acquisition function. If that's the problem you're solving, we're built for it.
Enterprise scale capabilities
ARSNL Health runs full-funnel programs for multi-location physician groups and surgical networks — performance media at the center, with the strategy, web, search, and PE-platform capabilities that serious healthcare marketing requires.
Talk to our healthcare team
01
The full-funnel program, sequenced. Channel mix, creative, audience, and measurement architecture matched to the patients you need to reach and the schedule you need to fill. This is the layer above the channels — the plan they execute.
02
Integrated media planning and buying across paid search, social, programmatic, CTV, audio, and out-of-home — bought as one system, measured against the schedule. Multi-location, multi-market, brand and acquisition working together, attribution fixed until the number means something.
03
The conversion layer the media depends on. Practice and procedure sites built to turn patient intent into booked care, compliant by build, and wired to feed clean data back into the media program.
04
Organic and AI-assisted discovery for practices that want to be found before a patient clicks a paid result. Procedure pages, condition pages, physician profiles, schema, and the technical foundation that makes the practice rank in search and get cited in AI answers.
05
Social-first content programs for practices that need a consistent presence on Meta, TikTok, and YouTube. Reels, video, posts, and the day-to-day social work that keeps the brand active — reviewed against platform policy and HIPAA before publish.
Who we serve
Multi-location physician groups
Plastic & cosmetic surgery
Reconstructive surgery
Dental & oral surgery
Surgical networks
ASCs
Hospital systems
Pain management
Vision
Orthopedics
Primary care
Women's health
Health & wellness
Mental health
Compliance
Healthcare advertising on major platforms — Google, Meta, programmatic networks — carries specific restrictions and risks that vary by procedure type and patient population. We understand how those platforms handle health-related targeting, where the compliance exposure is, and how to build campaigns that perform within those boundaries. We work with vetted third-party partners, maintain documented tracking protocols, and apply internal controls to every healthcare engagement. PHI stays out of the media stack.
Results
Healthcare · Network marketing program
ARSA Health isn't a typical physician network. It's a category-defining roll-up — a private-equity backed plastic and reconstructive surgical platform organizing 100+ providers across 35+ locations into something the specialty has never seen at this scale. No playbook. No comp set. No benchmarks. ARSNL rebuilt the patient program from scratch — brand, media, content, and measurement — practice by practice, rolled up to the network. The board sees what the practices see. The number that matters is blended ROAS across the platform, and it holds.
6×
Blended
ROAS
35+
Offices
nationally
100+
Physicians under
management
Talk to our healthcare team
More results
Health system · Acquisition
Programmatic and first-party data rebuilt the donor funnel for one of the largest blood center networks in the country. The same acquisition discipline now powers patient programs at the practice and network level.
How we engage
01
Audit.
A review of your current media accounts, website, and results — what's working, what isn't, and where the measurable lift is.
02
Plan.
Strategy sized to your practice — channels, creative, and measurement matched to the patients you need to reach.
03
Build.
Tracking, creative, audiences, and compliance set up so the program launches clean.
04
Run.
Weekly optimization. Monthly business reviews tied to booked care and revenue.
What clients say
"Thanks to ARSNL Media, we've seen significant improvements in cost-per-lead and return on ad spend. The team is detail-oriented, meticulous, and strategic."
Marketing Manager — Surgical Alliance
For private equity
We work with sponsors and operating partners across the lifecycle of a healthcare platform. Diligence on a target's growth assumptions before close. A 100-day plan that's actually 100 days. A platform operating model that scales from two locations to two hundred. And board-grade reporting the next buyer will read cleanly at exit.
Due Diligence
100 Day Plans
Scalable Operating Model
Performance Accountability
Board Transparency
See the PE playbook
About
ARSNL Health is the dedicated healthcare team at ARSNL Media. We're based in Miami and work nationally. The team is bilingual, and engagements run on video and in-person, with travel for kickoffs and network rollouts.
We operate under a HIPAA-aware framework, with documented tracking protocols and internal controls applied to every healthcare engagement. The team that sells the work stays on the work.
More about us
Healthcare agency FAQs
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Multi-location physician groups, PE-backed surgical networks, hospital systems, and specialty practices — plus the medical-adjacent businesses built around them. Our deepest experience is in plastic and reconstructive surgery and we extend into med spa, multi-specialty groups, and broader patient acquisition for healthcare brands.
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Yes. We scale the program to match the practice's size, market, and goals — compliant creative, clear measurement, tied to booked care.
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ARSNL is Miami-based and works nationally. The ARSA Health network spans coast to coast. Engagements run on video and in-person reviews, with travel for kickoffs, network rollouts, and on-site production. Our team is bilingual — English and Spanish — which matters in the multicultural healthcare markets we work in.
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Yes. A complimentary paid-media and website audit, no obligation. It covers account hygiene and performance, website conversion and compliance, and a read on where the biggest measurable lift is likely to come from.
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Yes. Every member of the team holds current HIPAA training.
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ARSNL Media maintains a five-star rating on Clutch. ARSNL Media runs patient acquisition for ARSA Health Alliance, My Houston Surgeons, the Institute for Advanced Reconstruction, Premier Surgical Network, PRMA, and other physician groups across primary care, specialty medicine, and surgical disciplines — with HIPAA-compliant programs that clear platform review before going live.
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We use AI in two places today: inbound lead conversion — intake assistance, qualification, response speed — and media analytics, including signal cleaning, performance modeling, and attribution. Anything patient-data adjacent passes our compliance review before it ships.
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Retainer fees start at $5,000 per month, with average agency fees in the $10,000 to $25,000 range, calibrated to channels, footprint, in-house resources, and measurement infrastructure.
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Yes. We buy the full media stack — paid search, paid social, programmatic display and video, connected TV, streaming audio, radio, out-of-home including billboards and digital OOH, podcast advertising, and healthcare media networks that reach patients actively researching care. For larger practices and emerging networks, performance and brand run together — performance fills this quarter's schedule, brand builds the pipeline that fills next year's.
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Yes. Where required, we will sign a BAA.
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$5,000 to $15,000 per month for patient acquisition campaign management, calibrated to each scope of work. Other elements — website builds, content production, CRM implementation — may be scoped separately.
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The fastest path is the audit. Send us a short note with the practice or network name, your footprint, and what you're trying to move — new patients, booked procedures, network-level revenue — and we'll set up a working session and return a recommendation. Most engagements kick off within 10 business days of contract.
Talk to our healthcare team
Talk to us
For physician groups, surgical networks, and PE-backed healthcare businesses.
